Enterprise competitive strategies based on products quality dimensions

被引:0
|
作者
Wu, W
机构
来源
PROCEEDINGS OF THE 11TH INTERNATIONAL CONFERENCE ON INDUSTRIAL ENGINEERING AND ENGINEERING MANAGEMENT, VOLS 1 AND 2: INDUSTRIAL ENGINEERING AND ENGINEERING MANAGEMENT IN THE GLOBAL ECONOMY | 2005年
关键词
competitive strategies; products quality dimensions; customers' requirement; enterprise capabilities evaluation;
D O I
暂无
中图分类号
F [经济];
学科分类号
02 ;
摘要
This paper presents an analytical model for the establishment of enterprise competitive strategies and the discussion of products quality dimensions and their levels. Quality dimension can be used as a generic benchmark to evaluate customers' requirements, competitive rivals and enterprise capabilities in a common method, respectively Analysis of the results may lead to following main conclusions: (1) products quality means applicability in multiple dimensions and their levels; (2) enterprise capabilities can be evaluated based on products quality dimensions; and (3) enterprises can establish their competitive strategies based on products quality dimensions.
引用
收藏
页码:271 / 274
页数:4
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