The "Sprinter effect": When self-control and involvement stand in the way of sequential performance

被引:18
作者
Ein-Gar, Danit [2 ]
Steinhart, Yael [1 ]
机构
[1] Univ Haifa, Sch Management, IL-31905 Haifa, Israel
[2] Tel Aviv Univ, Recanati Grad Sch Business, IL-69978 Ramat Aviv, Israel
关键词
Resource depletion; Involvement; Self-control; Mindset; Impulsive buying; EGO-DEPLETION; LIMITED RESOURCE; CONTROL STRENGTH; CONTROL FAILURE; CONSUMER; MODEL; WILLPOWER; RESPONSES; DISTANCE; BEHAVIOR;
D O I
10.1016/j.jcps.2010.11.003
中图分类号
F [经济];
学科分类号
02 ;
摘要
This research examines the joint effect of dispositional self-control and situational involvement on performance in two successive resource-demanding tasks. We demonstrate that being highly involved and having high self-control facilitates high performance in the first task but, contrary to intuition, may jeopardize performance in a second, unexpected task. We term this the "sprinter effect" and demonstrate it in both lab and field settings. We further explore how a "marathon" mindset can debias this effect. (C) 2010 Society for Consumer Psychology. Published by Elsevier Inc. All rights reserved.
引用
收藏
页码:240 / 255
页数:16
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