AN ENTREPRENEURIAL APPROACH TO ONLINE LEARNING

In this paper, we focus on online learning. Our goal is to point out the modern tools used currently in an online business, where the products or services are the online courses. The evolution of IT over the past years allows us to develop online learning, independent of the location and the number of people involved in the different activities (learning, teaching, management, etc.). We point out the necessary tools used for building such an online activity (web hosting, e-learning platforms, website-building software, CMSs, online marketing tools, etc.) and also, the tools which help us improve course quality (the use of images, texts, video or audio files, etc.). Our study wants to create a model which can help in an online business activity, centered on learning.