The discussion of the Chinese industrial enterprise implementing the strategy of the niche at present

被引:0
作者
Jiang, EY [1 ]
Pang, HM [1 ]
机构
[1] Shenyang Univ Technol, Sch Management, Shenyang 110023, Peoples R China
来源
PROCEEDINGS OF 2003 INTERNATIONAL CONFERENCE ON MANAGEMENT SCIENCE & ENGINEERING, VOLS I AND II | 2003年
关键词
enterprise; strategy; the strategy of the niche;
D O I
暂无
中图分类号
TP18 [人工智能理论];
学科分类号
081104 ; 0812 ; 0835 ; 1405 ;
摘要
China joins WTO; new environment that market opens with economic globalization, and Chinese enterprise is compared with international enterprise, it is in actual conditions of inferior position wholly. This text respect the fact that numerous industrial enterprises of our country can take a kind of brand-new strategy of growth at the present stage from reality and questions that should notice when implemented, namely niche strategy.
引用
收藏
页码:1117 / 1119
页数:3
相关论文
共 4 条
[1]  
CHENG W, 1998, OVERSEAS MARKETING T
[2]  
GU ZQ, 2000, EC QUESTION, P10
[3]  
POTTER M, 1977, COMPETITION ADV, P1
[4]  
ZHOU WH, 2002, CHINESE MARKETING PR, P11