"I am Still Learning": Modeling LMS Critical Success Factors for Promoting Students' Experience and Satisfaction in a Blended Learning Environment

Blended learning has been growing in demand and popularity and has become a common phenomenon in modern higher education systems, especially with the implementation of learning management system (LMS). This paper examined the effects of critical success factors on students' experience and satisfaction with the LMS in a blended learning setting. Certain characteristics of students, instructors, system, classmates, course design, and organization were identified from the literature as the main indicators of the LMS success. A total of 174 university students (94 males and 80 females) responded to an online questionnaire. A partial least square (PLS) approach was used for data analysis. The result showed that certain factors were found to influence students' perceived ease of use and usefulness of LMS and consequently their satisfaction. Findings from this paper provide the necessary insights as to how universities can enhance students' experiences and satisfaction of LMS in order to support the blended learning approach.