The uses of institutional culture: Strengthening identification and building brand equity in higher education.

被引:1
作者
Bastedo, MN [1 ]
机构
[1] Univ Michigan, Ctr Study Higher & Postsecondary Educ, Ann Arbor, MI 48109 USA
关键词
D O I
10.1353/rhe.2005.0077
中图分类号
G40 [教育学];
学科分类号
040101 ; 120403 ;
摘要
引用
收藏
页码:240 / 241
页数:2
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