Priority directions and innovative models of consumer market development under the conditions of the new industrialization (on the example of the Orel region)

The article discusses the priority directions to develop consumer goods markets (on the example of the Orel region), including their transformation under the conditions of the new industrialization. The need for structural transformations in the development of the Russian economy, including consumer markets, is associated with the formation of a new economic structure - new industrialization. The authors analyze the dynamics for the main macroeconomic indicators of the Russian regions in order to assess their factor influence on the consumer market of goods and services. The article gives the estimation to the modern development of the consumer market in the region, taking into account the current economic condition of the Russian Federation and the current trends of its formation. The result of the study was the author's view concerning the definition of the current economic situation within the consumer market. After analyzing the production and consumer potential in the consumer sector, the authors propose innovative priority prospects for the development of the consumer market under the conditions of the new industrialization to determine the strategic priorities of social-economic regional development.