social networking;
charity logistics;
smartphone apps;
D O I:
10.1080/13675567.2014.980794
中图分类号:
C93 [管理学];
学科分类号:
12 ;
1201 ;
1202 ;
120202 ;
摘要:
This paper reports on the development of a smartphone app designed to give drivers and managers in a charity organisation greater visibility of transport, donation bank and shop stock in time and space. Trials of the app with samples of drivers and shop managers across three counties in the UK showed that users' understanding of vehicle activity and how time was utilised in the business was enhanced. The app also informed their decision-making, aided some collaboration and helped in their understanding of donation bank and shop performance, with one region altering their collection schedules. The quality of 3G signal was an issue in certain areas which impeded performance and the rules by which the messaging platform should be used in such a tool need careful consideration.
机构:
Bournemouth Univ, Int Ctr Tourism & Hospitality Res, Poole BH12 5BB, Dorset, EnglandBournemouth Univ, Int Ctr Tourism & Hospitality Res, Poole BH12 5BB, Dorset, England
Buhalis, Dimitrios
Law, Rob
论文数: 0引用数: 0
h-index: 0
机构:
Hong Kong Polytech Univ, Sch Hotel & Tourism Management, Hong Kong, Hong Kong, Peoples R ChinaBournemouth Univ, Int Ctr Tourism & Hospitality Res, Poole BH12 5BB, Dorset, England
机构:
Bournemouth Univ, Int Ctr Tourism & Hospitality Res, Poole BH12 5BB, Dorset, EnglandBournemouth Univ, Int Ctr Tourism & Hospitality Res, Poole BH12 5BB, Dorset, England
Buhalis, Dimitrios
Law, Rob
论文数: 0引用数: 0
h-index: 0
机构:
Hong Kong Polytech Univ, Sch Hotel & Tourism Management, Hong Kong, Hong Kong, Peoples R ChinaBournemouth Univ, Int Ctr Tourism & Hospitality Res, Poole BH12 5BB, Dorset, England