Towards Understanding the Food Consumer Behavior-Food Safety-Sustainability Triangle: A Bibliometric Approach

Academic research on food consumer behavior related to food safety has developed extremely rapidly in the last decades, and a sizable amount of knowledge has been accumulated in this interdisciplinary field. This information set, as big data, lends itself to bibliometric analysis. Based on the Web of Science database and on a statistical analysis of more than 26.6 thousand articles containing more than 3.4 million bibliometric pieces of information, the current article offers a systematic analysis of these statistical data. The dynamics of relevant publications show an exponential character. The field is dominated by researchers from welfare states; however, food safety is a more important problem in developing states. There are dynamic changes in the portfolio of journals, but Bradford's law cannot be proven. The explanatory power of Lotka's law has been decreasing, proving the de-concentration of relevant authors. Besides traditional disciplines like consumer science, food chemistry, microbiology, and technology, new disciplines, e.g., sociology, cultural anthropology, postmodern techniques, and the real-life study of consumer behavior, going beyond the application of traditional techniques, are gaining importance. There are three key challenges for further research: (1) contribution to a deeper understanding of inherent laws governing the food-consumer-environment system; (2) quantification of results for decision-makers to enhance the efficiency of policy preparation; (3) widening the scope of research in geographical terms, better involving the developing world, and in sociological terms, focusing on the specific needs of vulnerable groups.