Explorations on Influence of Internet Finance on Traditional Commercial Bank

With the deep integration of internet technology and finance, Internet finance is fashionable in China in recent years. Internet finance is featured with dual natures of internet and finance, with its own unique advantages, which have long-term influence on its competitions with commercial banks, mainly in business structure and profit model. Traditional commercial banks are facing unprecedented survival pressure under the offensive of internet finance. Study developing tendency of internet finance as well as its influence on traditional commercial banks could provide better coping strategy for traditional commercial banks.