Breaking Taboos in the Digital Space as a Communication Strategy

被引：0

作者：

Shashkova, Natalia, V ^{[1
]}

Kudruavtseva, Maria E. ^{[1
]}

机构：

[1] St Petersburg Electrotech Univ LETI, Dept Publ Relat Study, St Petersburg, Russia

来源：

PROCEEDINGS OF THE 2021 COMMUNICATION STRATEGIES IN DIGITAL SOCIETY SEMINAR (2021 COMSDS) | 2021年

关键词：

digital space; communication strategy; personal fame; breaking taboos;

D O I：

10.1109/ComSDS52473.2021.9422856

中图分类号：

TP [自动化技术、计算机技术];

学科分类号：

0812 ;

摘要：

In the article the content of social media is analyzed from the standpoint of value and communicative approaches for the presence of taboo violations, which are qualified as a socially dangerous communication strategy. Ch. Fershtman's, S. Godin's, Yu. Semenov's works are the theoretical basis of the article. Expected results: identification of the factors of the digital space of social media that contribute to the transformation of communication strategies for gaining personal fame into socially dangerous ones.

引用

页码：18 / 21

页数：4

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