WHAT DO CONSUMERS SEE WHEN THEY LOOK AT DISPLAYS? AN EYE-TRACKING STUDY

被引：0

作者：

Behe, Bridget K. ^{[1
]}

Huddleston, Patricia ^{[1
]}

Sage, Lynnell ^{[1
]}

Fernandez, R. Thomas ^{[1
]}

机构：

[1] Michigan State Univ, E Lansing, MI 48824 USA

来源：

LOOKING FORWARD, LOOKING BACK: DRAWING ON THE PAST TO SHAPE THE FUTURE OF MARKETING | 2016年

关键词：

D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：582 / 585

页数：4

共 9 条

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[9] Generations X and Y Attitudes toward Fresh Flowers as Gifts: Implications for the Floral Industry [J].

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