Doing research that is useful to practice: A model and empirical exploration

Drawing from literature on knowledge transfer and cognition, we develop a theoretical model for conducting research that is useful to practitioners. We explore the potential of tl;is model by examining the usefulness of a research project involving ten companies. Perceived usefulness is related to the extent that members' organization self-design activities are informed by research results and to the existence of forums where researchers and practitioners jointly interpret results. We discuss implications for organizational science.