Tooth Shade Preferences among the General Public

Purpose To identify laypersons' most preferred tooth shade as a function of observer and patient factors, namely patients' skin shade and observers' socio-demographics. Materials and Methods Two online surveys using computer-designed perioral images with different shades of the skin and teeth were distributed to participants in Montreal (Canada) and San Francisco (USA). The first survey (n = 120) was designed to assess public preferences of tooth shade value, hue and chroma as a function of the skin color of the perioral image (model), and the demographic characteristics of the observer. The first survey included 6 sets of 9 identical perioral images. A different skin shade (from very dark to very light) was used for each set of images, and each set of images presented teeth with different tooth shades which included three different levels of value (2M1, 3M1, 4M1), hue (3L1.5, 3M1, 3R1.5), and chroma (3M1, 3M2, 3M3) of the Vita 3D Master shade guide. Participants were asked to choose their preferred image for each category (value, hue, chroma) within each set of skin shades. A second survey was performed to pinpoint the tooth shade that is preferred the most by the general public. In this survey, images with four tooth shades (1M1, 2M1, 3M1, 4M1) and 6 skin shades were distributed (n = 70). Ordinal logistic regression was used to identify significant predictors of preferred tooth shades. Results Most of the participants preferred teeth with the highest value (54%), a neutral hue (59%) and the lowest chroma (89%). About 75% of the participants preferred 1M1 the lightest tooth shade over other shades regardless of their demographics or skin color of the model. Among the observer-related variable, age was the most significant predictor of people preferred tooth shade (p= 0.019). Conclusion This study showed that there are common preferences in terms of tooth shade value, hue and chroma among participants regardless of demographic variables and facial skin shades. This data could guide dentists for tooth shade selection in the clinical practice.