Through the inquiry of the problem about produce cost under market economy, the paper "the discussion on the mode of enterprise cost management under market economy" probes the characteristics of cost management under market economy in three aspects, total cost management, total process cost management and activity based cost management. The basic theory and means of strategy and tactics cost management under market economy with practical examples in four aspects-scale economy, adequate debt, modem marketing and management organization. The strategy management of modem enterprise product cost management was argued in detail. In the four aspects of simulative market, determining object, analyzing hierarchically and total practicing, the foundation and execution of the engineering system was discussed, that is, "simulative market accounting cost control", which is practicable to the large-and middle-sized enterprises, especially to those of the manufacturing industry.