News, Ads, Chats, and Property Rights over Algorithms

被引:2
作者
Kleinnijenhuis, Jan [1 ]
机构
[1] Vrije Univ Amsterdam, Dept Commun Sci, NL-1081 HV Amsterdam, Netherlands
来源
MEDIA AND COMMUNICATION | 2018年 / 6卷 / 03期
关键词
algorithms; networks; property rights; social media; tech industry; SENTIMENT; MEDIA;
D O I
10.17645/mac.v6i3.1601
中图分类号
G2 [信息与知识传播];
学科分类号
05 ; 0503 ;
摘要
The success of tech firms rests on their ownership of the algorithms for operating new platforms for the interactions among five groups of stakeholders in the markets of news, ads, and chats: stakeholders from the spheres of politics, journalism, the citizenry, the tech firms themselves, and other firms. Recent regulations that touch on property rights such as the German Netzwerkdurchsetzungsgesetz and the European Directive on Copyright in the Digital Market have turned ownership of algorithms into exclusive ownership. Thereby tech firms obtain also the right to censor and the exclusive right to micro-target clients for advertisers. Coase's theorem is used to discuss alternative allocations of property rights that could improve the quality of news, ads, and chats.
引用
收藏
页码:77 / 82
页数:6
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