Supplier Selection Through a Hybrid MCDM-QFD Method: A Case Study in Mapna Group

Sourcing and procurement are two strategic aspects of any organization whereby they can reduce production and material costs and increase the quality all of which lead to another to increase the organization's profit. Supplier selection is an important task in supply chain management, which helps organizations to achieve this goal. In this paper, a new customer-oriented and qualitative approach is presented to investigate the supplier relationship management in supply chai ns and extract suitable technical criteria for evaluating organization's supply chain requirements. For this purpose, a systematic method including a total quality management (TQM) tool (i.e. Quality Function Deployment (QFD)) and a multi-criteria decision making (MCDM) technique (i.e. Analytic Hierarchy Process (AHP)) is employed to respectively specify technical criteria and the corresponding weights. Then, the suppliers are ranked by employing the simple additive weighting (SAW) method. The proposed method is implemented to a case study taken fromMapna group located in Iran. The results show that, the proposed method decreases the cost of inappropriate selection of suppliers and improve the supplier selection process by choosing suitable evaluation criteria.