Psychological Comparison Processes and Self-Concept in Relation to Five Distinct Frame-of-Reference Effects: Pan-Human Cross-Cultural Generalizability over 68 Countries

The concept of self is central to personhood, but personality research has largely ignored the relevance of recent advances in self-concept theory: multidimensionality of self-concept (focusing instead on self-esteem, an implicit unidimensional approach), domain specificity (generalizability of trait manifestations over different domains), and multilevel perspectives in which social-cognitive processes and contextual effects drive self-perceptions at different levels (individual, group/institution, and country) aligned to Bronfenbrenner's ecological model. Here, we provide theoretical and empirical support for psychological comparison processes that influence self-perceptions and their relation to distal outcomes. Our meta-theoretical integration of social and dimensional comparison theories synthesizes five seemingly paradoxical frame-of-reference and contextual effects in self-concept formation that occur at different levels. The effects were tested with a sample of 485,490 fifteen-year-old students (68 countries/regions, 18,292 schools). Consistent with the dimensional comparison theory, the effects on math self-concept were positive for math achievement but negative for verbal achievement. Consistent with the social comparison theory, the effects on math self-concept were negative for school-average math achievement (big-fish-little-pond effect), country-average achievement (paradoxical cross-cultural effect), and being young relative to year in school but positive for school-average verbal achievement (big-fish-little-pond effect-compensatory effect). We demonstrate cross-cultural generalizability/universality of support for predictions and discuss implications for personality research. (c) 2020 European Association of Personality Psychology