Effects of cross-functional integration on NPD success: mediating roles of customer and supplier involvement

被引：24

作者：

Kang, Mingu ^{[1
]}

Lee, Gukseong ^{[2
]}

Hwang, David W. ^{[3
]}

Wei, Jiang ^{[1
]}

Huo, Baofeng ^{[4
]}

机构：

[1] Zhejiang Univ, Sch Management, Hangzhou, Peoples R China

[2] Kookmin Univ, Coll Business Adm, Seoul, South Korea

[3] Shippensburg Univ, John L Grove Coll Business, Shippensburg, PA 17257 USA

[4] Tianjin Univ, Coll Management & Econ, Tianjin, Peoples R China

来源：

TOTAL QUALITY MANAGEMENT & BUSINESS EXCELLENCE | 2021年 / 32卷 / 13-14期

基金：

中国国家自然科学基金;

关键词：

cross-functional integration; customer involvement; supplier involvement; NPD success; manufacturing firms; RESEARCH-AND-DEVELOPMENT; COLLABORATIVE PRODUCT DEVELOPMENT; CHAIN INTEGRATION; MASS CUSTOMIZATION; IMPACT; PERFORMANCE; INNOVATION; COOPERATION; CAPABILITY; STRATEGIES;

D O I：

10.1080/14783363.2020.1736543

中图分类号：

C93 [管理学];

学科分类号：

12 ; 1201 ; 1202 ; 120202 ;

摘要：

The purpose of this study is to explore how cross-functional integration (CFI) influences external partner involvement and subsequently promotes new product development (NPD) project success. On the basis of survey data collected from 297 manufacturers around the world, structural equation modelling and bootstrapping approaches are used to test the proposed research model. The findings of this study reveal that CFI not only directly promotes NPD success but also does so indirectly by enhancing external partner involvement (i.e. customer and supplier involvement). The results provide a theoretical contribution to the study of CFI and also extend our practical understanding of the underlying mechanisms that CFI improves NPD performance via involving external supply chain partners in NPD projects more efficiently.

引用

页码：1515 / 1531

页数：17

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