Research on the Application of Computer Database Technology in Marketing

被引：1
|
作者：
Li, Xingyu [1 ]
Zhao, Song [1 ]
Duan, Xiaoyun [1 ]
机构：
[1] Jiangxi Tourism & Commerce Vocat Coll, Nanchang 330000, Jiangxi, Peoples R China
来源：
2020 5TH INTERNATIONAL CONFERENCE ON MECHANICAL, CONTROL AND COMPUTER ENGINEERING (ICMCCE 2020) | 2020年
关键词：
Computer; Database Technology; Marketing;
D O I：
10.1109/ICMCCE51767.2020.00256
中图分类号：
TP [自动化技术、计算机技术];
学科分类号：
0812 ;
摘要：
With the continuous improvement of people's quality of life, China's major enterprises are facing severe challenges, of course, there are certain opportunities, so domestic and foreign enterprises began to use computer database technology to help enterprises promote marketing. At present, computer database technology has been widely used in marketing in China. This paper briefly summarizes the computer database technology and marketing, analyzes the importance of computer database technology in marketing, and studies the role of computer database technology in marketing. Finally, the application of computer database technology in marketing is analyzed.
引用
收藏
页码：1161 / 1164
页数：4
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