Effectiveness of a first aid information video in reducing epilepsy-related stigma

The effectiveness of a knowledge-based intervention in increasing levels of knowledge about epilepsy and reducing negative stereotypes toward people with epilepsy was examined. University psychology students (N = 131) completed measures of knowledge of and familiarity with epilepsy and attitudes toward people with epilepsy before and after watching a first aid educational video. Results showed that the video was effective in both enhancing the level of knowledge of epilepsy and improving attitudes toward epilepsy. The video was rated highly on measures of acceptability. This study illustrates the effectiveness of using a simple, cost-effective educational intervention, with specific knowledge-based information incorporating the viewer's emotional involvement, to improve knowledge and reduce stigma regarding epilepsy in a targeted influential group. Presenting this first aid educational video to the public, specifically those who are most likely to encounter someone with epilepsy (e.g., teachers, future health professionals), may be particularly fruitful. (C) 2010 Elsevier Inc. All rights reserved.