The Council for Agricultural Science and Technology

The Council for Agricultural Science and Technology has made considerable progress in the past year in all of its focus areas that affect visibility and financial well-being as we strive to achieve our mission. "Building Our Brand" is at the core of every activity, including our product (publications), our member involvement (stakeholder contacts and reports), and our distribution and sales (expanding our reach and affecting the key audiences listed in our mission statement). "Ahead of the Need" information is what the Poultry Science Association can provide us. We are increasing the number of commentary papers that we will produce annually, and we have improved our reach to state and federal congressional contacts and media personnel. We appreciate the support and suggestions of the Poultry Science Association and look forward to continued success in communicating science to society.