An exploratory study on the methodology for strategic planning and model selection of e-commerce

被引：0

作者：

Wang, Tianinei ^{[1
]}

Sun, Baowen ^{[1
]}

机构：

[1] Cent Univ Finance & Econ, Sch Informat, Beijing 100081, Peoples R China

来源：

Sixth Wuhan International Conference on E-Business, Vols 1-4: MANAGEMENT CHALLENGES IN A GLOBAL WORLD | 2007年

关键词：

e-commerce; strategic planning; model selection;

D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

The advent of networked economy calls for new understanding of business; constant changes in the environment means continually evolving e-commerce strategies and e-commerce models to adopt. This paper reviews and analyzes the literatures of e-business strategic management, and Put forward their limitations. Accordingly, based on classic strategic management theories, a framework of ail integrated methodology for strategic planning and model selection of e-commerce is proposed, and further detailed steps on how to colligate and integrate previous classic theories are given.

引用

页码：884 / 889

页数：6

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