The single-vendor commercial open course business model

被引:28
作者
Riehle, Dirk [1 ]
机构
[1] Univ Erlangen Nurnberg, D-91058 Erlangen, Germany
关键词
Open source; Commercial open source; Single-vendor open source; Commercial open source business model; Dual-licensing strategy; Open core business model; Business model; Go-to-market strategy; Open source sales; Open source marketing; Open source product management; Open source licensing; Software engineering; Collaborative development;
D O I
10.1007/s10257-010-0149-x
中图分类号
F [经济];
学科分类号
02 ;
摘要
Single-vendor commercial open source software projects are open source software projects that are owned by a single firm that derives a direct and significant revenue stream from the software. Single-vendor commercial open source at first glance represents an economic paradox: How can a firm earn money if it is making its product available for free as open source? This paper presents the core properties of single-vendor open source business models and discusses how they work. Using a single-vendor open source approach, firms can get to market faster with a superior product at lower cost than possible for traditional competitors. The paper shows how these benefits accrue from an engaged and self-supporting user community. Lacking any prior comprehensive reference, this paper is based on an analysis of public statements by practitioners of single-vendor open source. It forges the various anecdotes into a coherent description of revenue generation strategies and relevant business functions.
引用
收藏
页码:5 / 17
页数:13
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