Heterogeneity in willingness to pay for the location of offshore wind power development: An application of the willingness to pay space model

Preferences for developing 3600 MW offshore wind farms in Denmark are estimated based on data from a choice experiment. The variation in willingness to pay for the location of offshore wind power development at 8,12,18, or 50 km from shore is analysed as a function of gender, age, education, income, wind turbine viewshed, and beach visits. With a willingness to pay space mixlogit model, we find that willingness to pay varies significantly as a function of the age, income level, viewshed to offshore wind farms, and beach visit frequency of the respondents. (c) 2021 The Authors. Published by Elsevier Ltd. This is an open access article under the CC BY license (http://creativecommons.org/licenses/by/4.0/).