The Impact of Climate Change-Related Imagery and Text on Public Opinion and Behavior Change

被引：78

作者：

Hart, P. Sol ^{[1
,2
]}

Feldman, Lauren ^{[3
]}

机构：

[1] Univ Michigan, Commun Studies, 5370 North Quad,105 South State St, Ann Arbor, MI 48109 USA

[2] Univ Michigan, Program Environm, Ann Arbor, MI 48109 USA

[3] Rutgers State Univ, Sch Commun & Informat, New Brunswick, NJ USA

来源：

SCIENCE COMMUNICATION | 2016年 / 38卷 / 04期

基金：

美国国家科学基金会;

关键词：

visual communication; environmental communication; climate change; efficacy; issue importance; behavior change; SELECTIVE EXPOSURE; POLICY PREFERENCES; SELF-EFFICACY; COMMUNICATION; PICTURE; NEWS; REINFORCEMENT; COMPREHENSION; POLARIZATION; PERCEPTIONS;

D O I：

10.1177/1075547016655357

中图分类号：

G2 [信息与知识传播];

学科分类号：

05 ; 0503 ;

摘要：

This experimental study investigates how imagery and text in news coverage of climate change affect perceptions of issue importance, efficacy, and intentions to conserve energy and engage in climate change-related political behavior. The results reveal that images of solar panels and texts that discuss actions to address climate change increase individuals' perceptions of efficacy. Perceived efficacy and issue importance each have a positive association with behavior change. In contrast to previous studies, the present investigation finds no evidence that exposure to images of either climate impacts or climate pollution negatively influence perceived efficacy or positively influence perceived issue importance.

引用

页码：415 / 441

页数：27

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