Product diversification and isomorphism: The case of ski resorts and "me-too" innovation

被引:17
作者
Zach, Florian J. [1 ]
Schnitzer, Martin [2 ]
Falk, Martin [3 ]
机构
[1] Virginia Tech, Pamplin Coll Business, Howard Feiertag Dept Hospitality & Tourism Manage, Wallace Hall 362,295 West Campus Dr, Blacksburg, VA 24061 USA
[2] Univ Innsbruck, Dept Sport Sci, Furstenweg 185, A-6020 Innsbruck, Austria
[3] Univ South Eastern Norway USN, Sch Business, Dept Business & IT, Gullbringvegen 36, N-3800 Bo, Norway
关键词
Me-too innovation; Institutional isomorphism; Survival analysis; Ski-lift operators; TOURISM; ADOPTION; DETERMINANTS; PERFORMANCE; BUSINESS; INDUSTRY; COLLABORATION; COMPETITION; FRAMEWORK; NETWORKS;
D O I
10.1016/j.annals.2021.103267
中图分类号
F [经济];
学科分类号
02 ;
摘要
Many ski-lift operators are trying to diversify their business by opening summer parks and in so doing, to reposition their resorts as year-round destinations. Almost half of ski-lift operators in Tyrol introduced such parks in the period from 2000 to 2018. The purpose of this study is to assess competitive determinants of following suit by copying these summer park introduced by competitors. Estimates using a Cox survival model show that the likelihood to adopt these summer parks is mainly determined by cooperation with competitors (coopetition) through year-round resident pass alliances and by the size of the operator. However, the park theme is, in turn, determined by location and terrain characteristics . (c) 2021 The Authors. Published by Elsevier Ltd. This is an open access article under the CC BY license (http://creativecommons.org/licenses/by/4.0/).
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页数:15
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