An Industry/Academic Perspective on Customer Success Management

被引:39
作者
Hochstein, Bryan [1 ]
Rangarajan, Deva [2 ]
Mehta, Nick [3 ]
Kocher, David [4 ]
机构
[1] Univ Alabama, Culverhouse Coll Business, Alston 164 Box 870225, Tuscaloosa, AL 35406 USA
[2] Ball State Univ, Miller Coll Business, Muncie, IN 47306 USA
[3] Gainsight, San Mateo, CA USA
[4] GE Digital, Customer Success, Charlottesville, VA USA
关键词
SERVICE; SALES;
D O I
10.1177/1094670519896422
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:3 / 7
页数:5
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