Generalized disappointment models

被引:43
|
作者
Jia, J
Dyer, JS
Butler, JC [1 ]
机构
[1] Ohio State Univ, Fisher Coll Business, Dept Accounting & MIS, Columbus, OH 43210 USA
[2] Chinese Univ Hong Kong, Fac Business Adm, Dept Mkt, Shatin, Hong Kong, Peoples R China
[3] Univ Texas, Grad Sch Business, Dept Management Sci & Informat Syst, Austin, TX 78712 USA
基金
美国国家科学基金会;
关键词
nonexpected utility; risk-value models; disappointment;
D O I
10.1023/A:1011153523672
中图分类号
F8 [财政、金融];
学科分类号
0202 ;
摘要
Blessed is he who expects nothing, for he shall never be disappointed -Benjamin Franklin Based on our risk-value framework, this paper presents extensions for the disappointment models that were originally proposed by Bell (1985) and Loomes and Sugden (1986). We provide explicit functional forms for modeling the effect of disappointment on risky choice behavior that generalizes Bell's work and lends tractability to the efforts of Loomes and Sugden. Our generalized disappointment models can explain a number of decision paradoxes, and offer additional insights into nonexpected utility preferences based on the intuitive notions of disappointment and risk-value tradeoffs.
引用
收藏
页码:59 / 78
页数:20
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