A study on College Students' Consumption Behavior in the Background of Mobile Internet

被引:0
作者
Zhang, Ruiyao [1 ]
机构
[1] Macau Univ Sci & Technol, Macau 999078, Peoples R China
来源
PROCEEDINGS OF THE 2ND INTERNATIONAL CONFERENCE ON EDUCATION TECHNOLOGY AND ECONOMIC MANAGEMENT (ICETEM 2017) | 2017年 / 168卷
关键词
Media psychology; Mobile Internet; College students; Consumer behavior;
D O I
暂无
中图分类号
F [经济];
学科分类号
02 ;
摘要
People are striding into the mobile Internet era, and smart phone has become the main communication tool for college students. At the same time, it is one of the most dependent, convenient and fashionable way of life. As a result, campus college students are becoming the main force and leader of mobile Internet consumption. Based on the author's learning and practical experience, this paper firstly analyzed the current situation of college students' information consumption behavior in the background of mobile Internet, and then evaluated the impact of consumer behavior; finally, the problem of how to improve the network information consumption behavior of college students was put forward.
引用
收藏
页码:95 / 98
页数:4
相关论文
共 50 条
[41]   Network Marketing Strategy Based on the Characteristics of College Students' Network Consumption Behavior [J].
Han, Li-jing ;
Qu, Xiao-ting .
INTERNATIONAL CONFERENCE ON ADVANCES IN MANAGEMENT SCIENCE AND ENGINEERING (AMSE 2015), 2015, :223-228
[42]   Problem Research and Application of College Students' start-up under the Background of Internet plus Age [J].
Qin Weifu .
PROCEEDINGS OF THE 2017 2ND INTERNATIONAL CONFERENCE ON EDUCATION, SPORTS, ARTS AND MANAGEMENT ENGINEERING (ICESAME 2017), 2017, 123 :1341-1345
[43]   Predicaments and Approaches of Collaborative Education of Ideological and Political Education for College Students under the Background of "Internet Plus" [J].
Liu, Wenjuan .
2018 4TH INTERNATIONAL CONFERENCE ON EDUCATION, MANAGEMENT AND INFORMATION TECHNOLOGY (ICEMIT 2018), 2018, :595-598
[44]   Research and Practice on the Discipline Competition based Education Mode for College Students under the Internet Plus Background [J].
Xie, Xinxin ;
Huang, Wenzhun ;
Zhang, Hui .
PROCEEDINGS OF THE INTERNATIONAL CONFERENCE ON ELECTRONICS, MECHANICS, CULTURE AND MEDICINE, 2016, 45 :389-393
[45]   Test method for health-related physical fitness of college students in mobile internet environment [J].
Lu, Xu ;
Yang, Chuan ;
Zhang, Yujing ;
Huang, Shanqiu ;
Li, Li ;
Chen, Haoqun ;
Gao, Long ;
Ma, Yan ;
Song, Wei .
MATHEMATICAL BIOSCIENCES AND ENGINEERING, 2019, 16 (04) :2189-2201
[46]   Problematic Internet and mobile phone use and clinical symptoms in college students: The role of emotional intelligence [J].
Beranuy, Marta ;
Oberst, Ursula ;
Carbonell, Xavier ;
Chamarro, Ander .
COMPUTERS IN HUMAN BEHAVIOR, 2009, 25 (05) :1182-1187
[47]   On the Consumption Concept of Contemporary College Students [J].
Yang, Chunfu ;
Yang, Dongliang ;
Min, Weihong ;
Zhang, Yunping .
PROCEEDINGS OF THE 2017 7TH INTERNATIONAL CONFERENCE ON EDUCATION, MANAGEMENT, COMPUTER AND SOCIETY (EMCS 2017), 2017, 61 :1375-1378
[48]   College students' consumption of credit cards [J].
Blankson, Charles ;
Paswan, Audhesh ;
Boakye, Kwabena G. .
INTERNATIONAL JOURNAL OF BANK MARKETING, 2012, 30 (07) :567-585
[49]   The Investigation and Study about Consumption Status of Luxury Goods for College Students [J].
Min Shiqing ;
Wang Xiaodan ;
Hu Hongyan ;
Hu Shouzhong .
2011 SHANGHAI INTERNATIONAL COSTUME CULTURE FESTIVAL : PROCEEDINGS OF TEXTILE AND APPAREL INNOVATION FORUM, 2011, :257-261
[50]   Analysis on the Influence Factors of College Students' Consuming Trust under the Background of Mobile E-commerce [J].
Xu, Jingxian .
PROCEEDINGS OF THE ADVANCES IN MATERIALS, MACHINERY, ELECTRICAL ENGINEERING (AMMEE 2017), 2017, 114 :732-735