Consumers' Willingness to Pay for Health Benefits in Food Products: A Meta-Analysis

被引：43

作者：

Dolgopolova, Irina ^{[1
]}

Teuber, Ramona ^{[2
]}

机构：

[1] Tech Univ Munich, Sch Management, Chair Mkt & Consumer Res, Munich, Germany

[2] Univ Copenhagen, Fac Sci, Dept Food & Resource Econ, Copenhagen, Denmark

来源：

APPLIED ECONOMIC PERSPECTIVES AND POLICY | 2018年 / 40卷 / 02期

关键词：

marginal willingness to pay; health benefits in foods; meta-analysis; GENETICALLY-MODIFIED FOOD; FUNCTIONAL FOODS; CHOICE EXPERIMENTS; HYPOTHETICAL BIAS; PUBLICATION BIAS; META-REGRESSION; VALUATION; PREFERENCES; INFORMATION; ACCEPTANCE;

D O I：

10.1093/aepp/ppx036

中图分类号：

F3 [农业经济];

学科分类号：

0202 ; 020205 ; 1203 ;

摘要：

This article analyzes the existing literature on consumers' marginal willingness to pay (MWTP) for health benefits in food products. Results indicate that the presence of a health claim does not only increase MWTP for health benefits in foods but also reduces heterogeneity among MWTP estimates. Hypothetical methods significantly positively affect MWTP. The most popular product category "dairy" negatively influences MWTP. The popular health claim of "lowering cholesterol" has a significantly positive influence on MWTP. In addition, our review highlights that existing studies significantly differ in their setup, which renders the inference of clear-cut conclusions rather problematic.

引用

页码：333 / 352

页数：20

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