Drawing on the broaden-and-build theory of positive emotions, this study treats tourist pre-existing subjective well-being as an antecedent to the use of mobile social media (MSM) for sharing tourism experiences. The study further examines how the sharing influences tourism experience. Data were collected from a sample of 1084 consumers who have experience of using MSM for sharing tourism experiences. The results show that subjective well-being has a positive effect on sharing tourism experience on MSM, which further leads to the enjoyment of the digitalized tourism experience. The study provides important implications for tourism research and practice.
机构:
NYU, Stern Sch Business, Mkt, 40 W 4th St, New York, NY 10012 USANYU, Stern Sch Business, Mkt, 40 W 4th St, New York, NY 10012 USA
Barasch, Alixandra
;
Zauberman, Gal
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机构:
Yale Univ, Yale Sch Management, Mkt, 165 Whitney Ave, New Haven, CT 06511 USANYU, Stern Sch Business, Mkt, 40 W 4th St, New York, NY 10012 USA
Zauberman, Gal
;
Diehl, Kristin
论文数: 0引用数: 0
h-index: 0
机构:
Univ Southern Calif, Marshall Sch Business, Mkt, 701 Exposit Blvd,HOH 324, Los Angeles, CA 90089 USANYU, Stern Sch Business, Mkt, 40 W 4th St, New York, NY 10012 USA
机构:
NYU, Stern Sch Business, Mkt, 40 W 4th St, New York, NY 10012 USANYU, Stern Sch Business, Mkt, 40 W 4th St, New York, NY 10012 USA
Barasch, Alixandra
;
Zauberman, Gal
论文数: 0引用数: 0
h-index: 0
机构:
Yale Univ, Yale Sch Management, Mkt, 165 Whitney Ave, New Haven, CT 06511 USANYU, Stern Sch Business, Mkt, 40 W 4th St, New York, NY 10012 USA
Zauberman, Gal
;
Diehl, Kristin
论文数: 0引用数: 0
h-index: 0
机构:
Univ Southern Calif, Marshall Sch Business, Mkt, 701 Exposit Blvd,HOH 324, Los Angeles, CA 90089 USANYU, Stern Sch Business, Mkt, 40 W 4th St, New York, NY 10012 USA