The study on Web product reviews mining based on an improved text categorization algorithm

被引:0
作者
Hu, Dongbin [1 ]
Luo, Lixia [1 ]
Xu, Lihua [1 ]
机构
[1] Cent S Univ, Sch Business, Changsha 410083, Peoples R China
来源
ELECTRONIC-BUSINESS INTELLIGENCE: FOR CORPORATE COMPETITIVE ADVANTAGES IN THE AGE OF EMERGING TECHNOLOGIES & GLOBALIZATION | 2010年 / 14卷
关键词
Web product reviews mining; Polarity; Polarity strength;
D O I
暂无
中图分类号
F [经济];
学科分类号
02 ;
摘要
With the rapid development of the Internet and e-business, more and more netizens tend to publish comments of the various products on the net. However, to obtain information from these data will face some problems: huge, emir-structured and non-structured data. In this regard, performing data mining is particularly important. This paper puts forward to a new method of classifying these reviews, and then introduces the mining process of the product comments based on the text classification algorithm; finally, verifying this new method's feasibility and accuracy with two products of IT168 website's comments. The example analysis results show that the method is practical, and also get good classification results.
引用
收藏
页码:449 / 455
页数:7
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