Adoption of Cashless Transactions by MSME Sector of India

This study explored MSME's knowledge, usage, and preference of different Digital Technologies in business. This study will further reveal the preference of registered small business units between cash and cashless transaction. The researcher adopted the primary data collection method for this study. The owners/managers of the registered small business units were directly questioned. The data is collected from the Karkardooma complex area situated in the national capital of India i.e., Delhi. The information was gathered between December 2020 and February 2021. The findings of the study reveal that awareness among small business units about different digital payments and their advantages is high, but adoption is low. The result of the study indicates that the original TAM model i.e., perceived ease of use and perceived usefulness along with other factors i.e., subjective norm and selfefficiency has a significant impact on the behavioral intention of MSMEs. Further, demonetization and COVID-19 have forced many small businesses to opt for Cashless transactions but still, they prefer cash.