US Consumers' Online Shopping Behaviors and Intentions During and After the COVID-19 Pandemic

被引:65
作者
Jensen, Kimberly L. [1 ]
Yenerall, Jackie [1 ]
Chen, Xuqi [1 ]
Yu, T. Edward [1 ]
机构
[1] Univ Tennessee, Dept Agr & Resource Econ, Knoxville, TN 37996 USA
关键词
Consumers; Grocery; Intentions; Online Shopping; Pandemic; IN-STORE; INFORMATION; ADOPTION; BRICK;
D O I
10.1017/aae.2021.15
中图分类号
F3 [农业经济];
学科分类号
0202 ; 020205 ; 1203 ;
摘要
A study of 1,558 US households in June 2020 evaluated utilization of online grocery shopping during the COVID-19 pandemic, influences on utilization, and plans for future online grocery shopping. Nearly 55 percent of respondents shopped online in June 2020; 20 percent were first-timers. Cragg model estimates showed influences on online shopping likelihood and frequency included demographics, employment, and prior online shopping. Illness concerns increased likelihood, while food shortage concerns increased frequency of online shopping. A multinomial probit suggested 58 percent respondents planned to continue online grocery shopping regardless of pandemic conditions.
引用
收藏
页码:416 / 434
页数:19
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