Proactive Environmental Strategy, Foreign Institutional Pressures, and Internationalization of Chinese SMEs

被引:32
作者
Ko, Wai Wai [1 ]
Chen, Yantai [2 ]
Chen, Cheng-Hao Steve [3 ]
Wu, Meng-Shan Sharon [4 ]
Liu, Gordon [5 ]
机构
[1] Brunel Univ, Brunel Business Sch, Strateg Entrepreneurship, Uxbridge UB8 3PH, Middx, England
[2] Zhejiang Univ Technol, Sch Management, Innovat Management, Hangzhou 310023, Peoples R China
[3] Univ Southampton, Southampton Business Sch, Mkt, Univ Rd, Southampton SO17 1BJ, Hants, England
[4] Brunel Univ, Brunel Business Sch, Mkt, Uxbridge UB8 3PH, Middx, England
[5] Open Univ, Open Univ Business Sch, Dept Strategy & Mkt, Mkt Strategy, Milton Keynes MK7 6AA, Bucks, England
基金
中国国家自然科学基金;
关键词
Proactive environmental strategy; Institutional pressures; Sme internationalization; Emerging countries; China; RESOURCE-BASED VIEW; CORPORATE SOCIAL-RESPONSIBILITY; SUPPLY CHAIN MANAGEMENT; EXPORT INTENSITY; MEDIATING ROLE; GREEN; PERFORMANCE; DETERMINANTS; ENTERPRISES; INNOVATION;
D O I
10.1016/j.jwb.2021.101247
中图分类号
F [经济];
学科分类号
02 ;
摘要
We explain how proactive environmental strategy affects emerging country small-and medium-sized enterprise (SME) internationalization and the contingency roles of foreign institutional environment. A survey of 217 Chinese SMEs reveals the positive effects of proactive environmental strategy on inward-focused and outward-focused internationalization activities. The results also show that foreign institutional pressures influence such effects in nonlinear ways. That is, a medium level of foreign environmental regulatory pressure maximizes the positive effects of proactive environmental strategy on inward-focused internationalization activities, while a medium level of foreign environmental customer pressure maximizes the positive effects of proactive environ-mental strategy on outward-focused internationalization activities.
引用
收藏
页数:18
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