How Does Information Spread on Social Media Lead to Effective Change?

被引:1
|
作者
Varghese, Thomas K., Jr. [1 ]
机构
[1] Univ Utah, Sch Med, Div Cardiothorac Surg, 30 N 1900 East,3C127 SOM, Salt Lake City, UT USA
关键词
social media; awareness; virtual communities;
D O I
10.1055/s-0037-1604251
中图分类号
R57 [消化系及腹部疾病];
学科分类号
摘要
Social media encompasses computer-mediated technologies that facilitate the creation and sharing of information, ideas, and other forms of expression via virtual communities and networks. The key, of course, is the ability and willingness for information to be shared. But why does some information spread on social media and not others? What factors translate social media awareness to action? In this article, we explore these themes using case studies, as well as tips on how you can utilize social media to effectively champion a cause.
引用
收藏
页码:240 / 243
页数:4
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