Disseminating scientific research: a double-edged sword?

This study addresses the problem of knowledge dissemination in science-society relation, its connection with the specialization of scientific research fields and the proliferation of academic and practitioner-oriented journals. Specifically, we elaborate on the scientists' failure to communicate successfully with practitioners and the need for establishing alternative mechanisms that help boost the flow of knowledge between academics and industry. To do so, a thorough literature review is conducted and the author guidelines of the most prominent journals that appeal to both academics and practitioners are reviewed. Based on the analysis, the article offers suggestions on how to narrow the science-industry knowledge gap and how to find a way of not only delivering science to practitioners, but also making science benefit society. Progress is necessary to move towards a better academic-practitioner dialogue and thereby advance both science and practice.