Commentaries on the state of journals in marketing

被引：13

作者：

Firat, A. Fuat ^{[1
]}

Gummesson, Evert ^{[2
]}

Levy, Sidney J. ^{[3
,4
]}

Tadajewski, Mark ^{[5
]}

Brodie, Roderick J. ^{[6
]}

Hackley, Chris ^{[7
]}

Lee, Nick ^{[8
]}

Baker, Michael J. ^{[9
]}

Pels, Jaqueline ^{[10
]}

Alpert, Frank ^{[11
]}

Varey, Richard J. ^{[12
]}

机构：

[1] Univ Texas Pan Amer, Edinburg, TX 78541 USA

[2] Stockholm Univ, Sch Business, S-10691 Stockholm, Sweden

[3] Northwestern Univ, Evanston, IL 60208 USA

[4] Univ Arizona, Eller Coll Management, Tucson, AZ 85721 USA

[5] Univ Leicester, Sch Management, Leicester LE1 7RH, Leics, England

[6] Univ Auckland, Sch Business, Auckland 1, New Zealand

[7] Royal Holloway Univ London, London, England

[8] Aston Univ, Aston Business Sch, Birmingham B4 7ET, W Midlands, England

[9] Univ Strathclyde, Glasgow G1 1XQ, Lanark, Scotland

[10] Univ Torcuato Di Tella, Buenos Aires, DF, Argentina

[11] Univ Queensland, UQ Business Sch, Brisbane, Qld 4072, Australia

[12] Waikato Management Sch, Hamilton, New Zealand

来源：

MARKETING THEORY | 2010年 / 10卷 / 04期

关键词：

MANAGEMENT; KNOWLEDGE; BREAKING;

D O I：

10.1177/1470593110382827

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

[No abstract available]

引用

页码：437 / 455

页数：19

共 36 条

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[2]

[Anonymous], CRITICAL MARKETING C

[3]

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[4]

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[5] DEVELOPING, DISSEMINATING, AND UTILIZING MARKETING KNOWLEDGE - COMMENTS [J].

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[6] Marketing theory: Breaking the siege of incrementalism [J].

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[7] The responsibilities of management intellectuals: A survey [J].

Dunne, Stephen ;

Harney, Stefano ;

Parker, Martin .

ORGANIZATION, 2008, 15 (02) :271-282

[8]

Firat A. F, 2009, ARE POSITIVISTS EXPE

[9]

FIRAT AF, 2010, SAGE HDB MARKETING T, P127

[10]

Gummesson E., 2009, J CUSTOMER BEHAV, V8, P119

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