How Green Building Product Decisions from Customers Can Be Transitioned to Manufacturers: An Agent-Based Model

被引:12
作者
Meng, Qingfeng [1 ]
Zhu, Hongming [1 ]
Li, Zhen [1 ]
Du, Jianguo [1 ]
Wang, Xiangyu [2 ,3 ]
Kim, Mi Jeong [3 ]
机构
[1] Jiangsu Univ, Sch Management, Zhenjiang 212013, Peoples R China
[2] Curtin Univ, Sch Built Environm, Australasian Joint Res Ctr Bldg Informat Modellin, Perth, WA 6845, Australia
[3] Kyung Hee Univ, Dept Housing & Interior Design, Seoul 130701, South Korea
基金
中国国家自然科学基金;
关键词
construction sustainability; green building product; green degree decision; customer financial ability; agent-based modeling; CONSUMER ENVIRONMENTAL AWARENESS; SUPPLY CHAINS; SIMULATION; PERFORMANCE; DIFFUSION; SELECTION;
D O I
10.3390/su10113977
中图分类号
X [环境科学、安全科学];
学科分类号
08 ; 0830 ;
摘要
The development of green building products is of great significance to the sustainability of construction projects. Both the financial ability and adoption behavior of customers have a great influence on the decisions made by manufacturers regarding the development of green building products. To clarify how customer behavior related to green building products can be transitioned to manufacturers, this paper presents a multiagent model that considers the interactions between customers and manufacturers, describing the decision process of manufacturers through the swarm intelligence algorithm and taking complex characteristics of agents into account. Results show that the customer's financial ability has a positive impact on the green decisions of manufactures. In addition, the average greenness of products produced by manufacturers is found to be lower than that required by customers. Furthermore, building products within a certain range of greenness has strategic advantages in market competition, leading to higher sales and a monopoly position.
引用
收藏
页数:16
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