'Going negative': An APPRAISAL analysis of the rhetoric of Donald Trump on Twitter

被引：54
作者：
Ross, Andrew S. [1 ]
Caldwell, David [2 ]
机构：
[1] Univ Sydney, Sydney Sch Educ & Social Work, Sydney, NSW, Australia
[2] Univ South Australia, Sch Educ, Adelaide, SA, Australia
来源：
LANGUAGE & COMMUNICATION | 2020年 / 70卷
关键词：
APPRAISAL; Negativity; Rhetoric; Systemic Functional Linguistics; Trump; Twitter; SOCIAL MEDIA; CAMPAIGNS; AGE; PERSONALITY; SENTIMENT; CLINTON; STYLE;
D O I：
10.1016/j.langcom.2019.09.003
中图分类号：
G2 [信息与知识传播];
学科分类号：
05 ; 0503 ;
摘要：
This article explores a selection of the tweets of President Donald Trump, specifically in relation to his use of negativity as a rhetorical political strategy. The study is guided by a corpus-based comparative keyword analysis and the analytical framework of APPRAISAL, from Systemic Functional Linguistics, which is concerned with the language of evaluation. The study reveals that in order to carry out an approach of 'going negative', Trump utilises the APPRAISAL system in a variety of ways, with the ultimate aim to attack and undermine the character of his political opponent. (C) 2019 Elsevier Ltd. All rights reserved.
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页码：13 / 27
页数：15
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