The Application of Conceptual Metaphor in Business English Vocabulary Teaching

被引：0
作者：
Huang Xiaoli [1 ]
机构：
[1] Zhejiang Yuexiu Univ Foreign Languages, Shaoxing, Peoples R China
来源：
PROCEEDINGS OF THE THIRD INTERNATIONAL CONFERENCE ON LAW, TRANSLATION AND CULTURE | 2013年
关键词：
metaphor; business English; vocabulary; teaching;
D O I：
暂无
中图分类号：
D9 [法律]; DF [法律];
学科分类号：
0301 ;
摘要：
As a tool of doing international business, Business English (BE) is gaining more and more attention nowadays. BE vocabulary is an essential part in BE learning and is one of the main difficulties faced by BE learners. Conceptual metaphor theory holds that the metaphor is an important method to create new words and lots of words are produced by applying metaphors. Since quite a lot of BE words have metaphorical features, this paper tries to explore the effect and methods of applying conceptual metaphors in BE vocabulary teaching by analyzing the characteristics of BE vocabulary and the main models of conceptual metaphors in BE vocabulary.
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收藏
页码：99 / 105
页数：7
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