Taking a New Perspective to Latino Racial Attitudes: Examining the Impact of Skin Tone on Latino Perceptions of Commonality with Whites and Blacks

Recent research has taken note of the steadfast growth of the Latino population in the United States by examining Latino attitudes toward those commonly identified as nonimmigrants, Whites and Blacks. Extant literature on Latino racial attitudes explores the determinants of Latinos' perceptions of commonality with Whites and Blacks, yet it has greatly overlooked the impact that skin tone, a key differentiating factor of Latinos, has in explaining these attitudes. Using the 2006 Latino National Survey, we develop models that examine the extent that skin tone explains Latinos' commonality with Whites and Blacks. We find that self-reported skin tone considerably explains Latinos' attitudes toward Whites and Blacks with light-skinned Latinos sensing greater commonality with Whites and less commonality with Blacks than dark-skinned Latinos. We also find that skin tone moderates the relationship between linked fate with Latinos and closeness with Whites and the relationship between social contact and closeness with Blacks and Whites.