On Data-Driven Multi-Product Pricing

被引:0
|
作者
Wang, Tianyu [1 ]
Wu, Chenye [2 ,3 ]
Qi, Wei [4 ]
机构
[1] Tsinghua Univ, Sch Econ & Management, Beijing 100084, Peoples R China
[2] Chinese Univ Hong Kong Shenzhen, Sch Sci & Engn, Shenzhen 518172, Peoples R China
[3] Shenzhen Inst Artificial Intelligence & Robot Soc, Res Ctr Crowd Intelligence, Shenzhen 518129, Peoples R China
[4] McGill Univ, Desautels Fac Management, Montreal, PQ H3A 0G4, Canada
来源
IEEE CONTROL SYSTEMS LETTERS | 2021年 / 5卷 / 05期
关键词
Optimization; Pricing; Task analysis; Estimation error; Analytical models; Elasticity; Uncertainty; Estimation; optimization; machine learning; DEMAND;
D O I
10.1109/LCSYS.2020.3043591
中图分类号
TP [自动化技术、计算机技术];
学科分类号
0812 ;
摘要
To handle optimization with only historical data, we present a novel learning framework combining parametric estimation and pricing optimization in the multi-product pricing problem. Motivated by the existence of errors, we first introduce the task-based learning with decision bias for handling estimation errors, which can lead to better decision making under demand parameter uncertainty. Then, we follow the idea of model-free learning, which can design better revenue estimators without knowing the parameter structure to handle model misspecification. Furthermore, to design a more robust estimator, we incorporate the boosting idea to combine a number of estimators for more robust pricing. We validate the superior performance of this framework with numerical studies.
引用
收藏
页码:1687 / 1692
页数:6
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