MANAGEMENT APPROACH ON FOOD EXPORT EXPANSION IN THE CONDITIONS OF LIMITED INTERNAL DEMAND

Management of agricultural products export plays an increasingly important role in ensuring global food security, being one of the most balanced segments of the global market. The purpose of this paper is to monitor changes in global food exports management and to highlight some of the problems and challenges facing countries whose food economy depends on export management. In the paper, the particular attention to the need for export expansion of countries with limited growth in domestic demand for food has been paid. The paper presents the balance of forces and determinants of supply and demand on the global food market. It has been indicated that further development of food exports management is based on the implementation of an integrated approach to export expansion at the macro level -- by improving the foreign economic and food policy and at the micro-level -- by the development of resources, capabilities and competences and competitiveness increase on the global market.