Fashion Touch. Surface Haptics in Fashion E-commerce

被引：0

作者：

Ornati, Michela ^{[1
,2
]}

机构：

[1] Univ Svizzera Italiana, CH-6900 Lugano, Switzerland

[2] Univ Appl Sci & Arts Southern Switzerland, CH-6928 Manno, Switzerland

来源：

HAPTICS: SCIENCE, TECHNOLOGY, APPLICATIONS, EUROHAPTICS 2022 | 2022年 / 13235卷

关键词：

Touch; Haptic technologies; Fashion digital communication; e-commerce;

D O I：

暂无

中图分类号：

TP3 [计算技术、计算机技术];

学科分类号：

0812 ;

摘要：

The sense of touch is an essential part of the fashion experience. In the digital domain, however, consumers cannot perceive tactile garment qualities as they would in a retail store. The acceleration of online commerce during Covid-19 has spotlighted this issue. Thus, surface haptic technologies which enrich visual and textual digital content with touch feedback might be of interest to the fashion sector. The author's research explores this possibility by engaging consumers and industry executives by using two surface haptic devices, TanvasTouch (R) and WeArt. This work-in-progress paper illustrates how the devices were leveraged for research and describes some preliminary findings.

引用

页码：464 / 467

页数：4

共 5 条

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[2]

Ornati M., 2021, Fashion communication, P29

[3]

Ornati M., 2019, FACTUM 2019, P254, DOI [10.1007/978-3-030-15436-3_23, DOI 10.1007/978-3-030-15436-3_23]

[4]

Ornati M, 2022, MATERIALIZING DIGITAL FUTURES, P205

[5] FashionTouch in E-commerce: An Exploratory Study of Surface Haptic Interaction Experiences [J].

Ornati, Michela ;

Cantoni, Lorenzo .

HCI IN BUSINESS, GOVERNMENT AND ORGANIZATIONS, HCIBGO 2020, 2020, 12204 :493-503

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