CUSTOMER SATISFACTION SURVEY IN THE FURNITURE INDUSTRY

被引：0
|
作者：
Ulewicz, Robert [1 ]
机构：
[1] Czestochowa Tech Univ, Dept Prod Engn & Safety, Fac Management, Czestochowa, Poland
来源：
INCREASING THE USE OF WOOD IN THE GLOBAL BIO-ECONOMY | 2018年
关键词：
Servqual; customer satisfaction; furniture; PRODUCTS; SERVICE;
D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
The article presents the results of client satisfaction surveys of the furniture industry in the Silesian and Lodz voivodships. In the respondents, the Servqual method was used as a tool for measuring the quality of services offered by furniture manufacturers. One of the basic sales rules is the awareness that customers do not buy the product or service itself, but the resulting set of benefits. This means subconscious thinking of customers about what is important to them in the product. The results of the Serqual surveys are to indicate the areas of customer satisfaction from the entire purchase and installation of furniture.
引用
收藏
页码：18 / 29
页数：12
相关论文
共 50 条
  • [1] Analysis of Customer Satisfaction in Furniture Market
    Peric, Ivana
    Bicanic, Kristina
    Pirc, Andreja
    Ojurovic, Renata
    Grladinovic, Tomislav
    DRVNA INDUSTRIJA, 2010, 61 (04) : 251 - 258
  • [2] Toothpaste Industry Customer Satisfaction Survey Based on the CCSI Model
    Gai, Yan-tao
    Pei, Fei
    Cai, Hua-li
    Su, Yong
    PROCEEDINGS OF THE 22ND INTERNATIONAL CONFERENCE ON INDUSTRIAL ENGINEERING AND ENGINEERING MANAGEMENT: CORE THEORY AND APPLICATIONS OF INDUSTRIAL ENGINEERING (VOL 1), 2016, : 941 - 947
  • [3] Customer Window Quadrant as a Tool for Tracking Customer Satisfaction on the Furniture Market
    Parobek, Jan
    Loucanova, Erika
    Kalamarova, Martina
    Supin, Mikulas
    Stofkova, Katarina Repkova
    INTERNATIONAL SCIENTIFIC CONFERENCE: BUSINESS ECONOMICS AND MANAGEMENT (BEM2015), 2015, 34 : 493 - 499
  • [4] Analysing customer requirements and satisfaction in the furniture industry according to ISO 9000 certification: a case study
    Martinez Caro, Laura
    FLores Lopez, Enrique
    Martinez Garcia, Jose Antonio
    CUADERNOS DE GESTION, 2010, 10 (02): : 99 - 116
  • [5] Important Attributes of Customer Satisfaction in Telecom Industry: A Survey Based Study
    Khan, Nusratullah
    Akram, Muhammad Usman
    Shah, Asadullah
    Khan, Shoab Ahmad
    2017 4TH IEEE INTERNATIONAL CONFERENCE ON ENGINEERING TECHNOLOGIES AND APPLIED SCIENCES (ICETAS), 2017,
  • [6] ANALYSIS OF CUSTOMER SATISFACTION IN THE RETAIL CHAIN STORES WITH FURNITURE
    Dvoracek, J.
    Dovcikova, A.
    Parobek, J.
    MORE WOOD, BETTER MANAGEMENT, INCREASING EFFECTIVENESS: STARTING POINTS AND PERSPECTIVE, 2017, : 101 - 105
  • [7] CUSTOMER SATISFACTION IN THE HOSPITALITY INDUSTRY
    Kefalas, Soteris
    RESEARCH ADVANCEMENTS IN NATIONAL AND GLOBAL BUSINESS THEORY AND PRACTICE, 2018, : 790 - 803
  • [8] 2007 customer satisfaction survey - In search of satisfaction
    Robbins, Renee
    CONTROL ENGINEERING, 2007, 54 (07) : CS1 - +
  • [9] Validating the Customer Satisfaction Survey (CSS) Scale in the Australian fast food industry
    Phau, Ian
    Ferguson, Graham
    AUSTRALASIAN MARKETING JOURNAL, 2013, 21 (03): : 147 - 154
  • [10] The dynamic customer engagement behaviors in the customer satisfaction survey
    Han, Saram
    Anderson, Christopher K.
    DECISION SUPPORT SYSTEMS, 2022, 154
12345