Retail in the era of 4th Industrial transformation- An Strategic change on HR Role creating new Conceptual Framework

In the face of devlopments in the economic world, busines should make improvements to their activities and focuses on developing a stratgeu that matches with state-of-the-art competitive trends and business-to-business value environments, taking into account Industry 4.0 's evolving climate and the unique perspective of how industrial forces influence the retail business landscape. As industry 4.0 transforms and reshapes manufacturing and logistics. Due to technological change that comes along with forth industrial framework, restructuring of companies has led to a reframing of market structures and activities, such as the value of partners and supply chain partnerships cooperating in an increasingly competitive environment. Previous studies on Industry 4.0 have articulated the reasoning about the benefits with its paradigm shift to cyber-physical systems and yet not concinved any framework to handle crosis.frThe purpose of this paper is to be able to further define how HR role can enhance the collaborative value can be created to the retail industry, researcher proposed conceptual structure has been developed in the era of Industry 4.0. to understand the ramifications particularly for retail industry.