Effective Communication and Campground Recycling: Lessons Learned from Yosemite, Grand Teton, and Denali National Parks

被引：0

作者：

Taff, B. Derrick ^{[1
]}

Miller, Zachary ^{[2
]}

Lawhon, Ben ^{[3
]}

Freeman, Stephanie ^{[1
]}

Newman, Peter ^{[1
]}

机构：

[1] Penn State Univ, Dept Recreat Pk & Tourism Management, State Coll, PA 16802 USA

[2] Natl Pk Serv, Intermt Reg Off, Denver, CO 80225 USA

[3] Recreat Solut Grp, Lyon, CO 80540 USA

来源：

LAND | 2022年 / 11卷 / 10期

关键词：

national parks; communication; visitor behavior; recycling; waste management; campgrounds; camping; Leave No Trace; Zero Landfill Initiative; BEHAVIOR; RECREATION; CONSERVATION; MANAGEMENT; AREAS;

D O I：

10.3390/land11101872

中图分类号：

X [环境科学、安全科学];

学科分类号：

08 ; 0830 ;

摘要：

Outdoor recreation continues to be persistently high in national parks across the United States, particularly as the COVID-19 pandemic has led to increased use. In popular frontcountry destinations such as national park campgrounds managers are challenged with new issues more familiar to urban settings. One of these challenges is waste management. The largest source of visitor-generated waste in national parks is campgrounds. This research uses a mixed-methods approach to develop and test strategic communications designed to increase recycling and minimize trash to the landfill by altering campground visitor behaviors. Intercept surveys were used to create theory-based messages, and a quasi-experimental approach was used to evaluate message effectiveness. Our results show that messages emphasizing ease concepts were two times more effective at changing campground visitor waste disposal behaviors than control conditions. The results help inform the management of visitors as national parks strive to meet sustainability goals.

引用

页数：13