The Future of NPD/Innovation Research

被引：52

作者：

Barczak, Gloria ^{[1
]}

机构：

[1] Northeastern Univ, Coll Business Adm, Boston, MA 02115 USA

来源：

关键词：

PRODUCT DEVELOPMENT;

D O I：

10.1111/j.1540-5885.2012.00907.x

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：355 / 357

页数：3

共 5 条

[1]

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Schmidt, Jeffrey B. ;

Sarangee, Kumar R. ;

Montoya, Mitzi M. .

Song, Michael ;

Kawakami, Tomoko ;

Stringfellow, Anne .

[5] What separates Japanese new product winners from losers [J].

Song, XM ;

Parry, ME .